Zinio Launches Global Retail Network For Digital Magazines
Nine Online Newsstands Offered in Native Language and Currency
San Francisco, CA (September 12, 2005) - Zinio, LLC, the recognized leader in digital publishing and marketing services, today launched the first global distribution channel for published digital media. The Zinio Global Newsstand Network http://global.zinio.com -- localized online newsstands enabling delivery of both foreign and domestic titles in the language and currency of member countries -- will initially include the U.S., UK, Poland, Spain, Denmark, Norway, Sweden, Taiwan, and Thailand, with many more countries to follow.
"Our global newsstands open new markets for publishers needing to appeal to consumers around the world," said Jeff Bruce, president, publishing for Zinio. "Today, magazines are instantly available to global magazine consumers with the convenience of language and currency preference at domestic prices. These benefits and the immediacy of the digital format will boost subscriptions and revenues for publishers."
"Zinio is the clear market leader in the U.S. and offers a compelling model for magazine publishers abroad," said Paul Cheal, Publishing Director, IPC Country and Leisure Media. "The global network offers us the potential to target and convert new readers through Zinio's international sales channel and delivery platform."
The Zinio Global Newsstand Network offers about 400 magazines available through franchise partners in local markets, including Poland, Spain, Denmark, Norway, Sweden, Taiwan, and Thailand. The network also features a UK newsstand with more than 40 magazines from fourteen publishers.
"This launch is another major step in Zinio's international expansion," added Bruce. "While our franchise partners sign new titles in these countries, we will continue to announce new partners, expanding the Zinio Global Newsstand Network rapidly. The merger with Blue Dolphin Group also brings us relationships with more than 1300 titles in the United States along with retailing expertise and technology. Our goal is to offer unprecedented choice to magazine readers in all corners of the world."
To promote the launch, each newsstand is "spotlighting" one magazine, and visitors to http://global.zinio.com are invited to choose a free issue.